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So I signed up for "Send Out Cards." I picked out a few dozen card designs and saved them in my favorites folder. Now, I simply type the personalized message and recipient's name in an email to my assistant, direct her to choose a card from my favorites, and she takes care of the rest. I now send out MORE cards than ever before. I feel good about connecting with my clients and I love how easily this important relationship task is accomplished!Tip #3: Look at your assistants as in investment, not as an expense. If you think that hiring an assistant should be regulated to the expense category of your woman-owned business, then it's too easy to delay hiring. And when you finally do, you will avoid assigning your "expense"-ive assistant many tasks. Instead, write down the three main activities that YOU will focus on when you're no longer buried under email, newsletter writing, etc. For example: If you had three more hours each week, in which business-building activity would you invest? You could easily offer a new teleseminar series, write an article or accept two more clients. Couldn't you?What if you had five extra hours a week? What about ten? Are you starting to see how lucrative hiring an assistant for your woman small business can be? I also hope you're seeing that you can start small, get comfortable with asking for and receiving support, and then move up from there. I'm clear that my "job" as a woman small business owner is to market, lead teleseminars, coach woman business owner clients and create new streams of income. When I find myself doing a task that is not in my "job description," I send it to my team. The payoff has helped me leapfrog my business and triple my income this year. Now, THAT is a high-payoff investment that I'm glad I made!About the Author Award winning small business expert Kendall SummerHawk is the "Horse Whisperer for Business." Kendall delivers simple ways entrepreneurs can brand, package and price their services to quickly move away from "dollars-for-hours work" and create more money, time, and freedom in their businesses. For free articles, free resources and to sign up for her free audio mini-seminar "7 Quick and Simple Tips to Brand, Package and Price Yo |
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